Monthly Archives: December 2012

Once you are armed with insights about your customers’ behavior both as shoppers and as online participants you can flesh out your marketing strategy. Look backward to look forward Get the list of every marketing activity you did last year: … Continue reading

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Social media monitoring tools bump up your marketing strategy and planning Nearly all marketing strategy today includes a significant presence in social media. Many people think the most exciting thing about social media is that it’s free. A) it’s not, … Continue reading

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Your Marketing Strategy Will Be as Good as Your Insights The best time to create your marketing strategy for the following year is in September and October,  so the marketing plans can be included in the company budgets. But invariably … Continue reading

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